What makes a Post appealing? How can you leverage what you know about human nature and Gettr to craft Posts that grab the attention of followers and strangers alike? There’s no magic formula for excellent Posting, but there are some best practices and methods that you can use to ensure that your Gettr feed is as high-quality and attention grabbing as possible. Let’s discuss what makes a high-quality Post in general terms.
Unique
A great Post tells potential followers why following you in particular would be worth their while. What thoughts, perspectives and content can you offer that almost no one else can? What is your voice, your quirks, and your personality? This question should always be on your mind when crafting Posts.
screenshot of Louis Tomlinson Post
Relevant
Whatever your areas of expertise, your Posts should reflect your interests and the interests of your followers, but don’t be afraid to stray outside your comfort zone from time to time. People who follow basketball players expect to see some Posts about basketball, as well as have a small glimpse into the player’s personal life. Give the people what they want.
screenshot of Ellen DeGeneres Post
Quality
Do yourself a favor and avoid Posts that are written like the texts of a 12-year-old from 2004. Gettr’s 280 character limit can be restrictive, but use this as an opportunity to improve the conciseness of your Posts, not an opportunity to see how many abbreviations you can cram into one Post. This poignant Post from Leonard Nimoy (Star Trek’s Spock) just before he passed away shows how much you can get across in one short Post.
screenshot of Leonard Nimoy Post
Headlines
Headline writers have spent decades refining the art of writing eye-catching headlines. It started in print and has well and truly moved over to digital. It has unfortunately also created a new problem called clickbait, where every article headline promises to “reveal the shocking top 10 amazing secrets that the experts don’t want you to know”.
Please don’t become part of the problem by writing Posts that can’t possibly deliver what they promise just to get people to click them. But do give some thought to writing better headlines in your Posts. Use power words, keep it short, and try using a tool like Headline Analyzer to test ideas.
screenshot of copyblogger Post
Images
Ever since Gettr added the option to attach images to Posts, Posts featuring pictures have been showing strong engagement whenever they’re used. In fact, Posts featuring images have overall been shown to receive 18% more clicks, 89% more favorites and an amazing 150% more rePosts than those without them.
screenshot of Obama hug Post
Obviously overdoing it won’t lead to the results you’re craving, but nothing grabs attention more immediately than a great image. So, what makes a great image?
Visually appealing: This should go without saying, but your pictures should be nice to look at.
High-quality: Please don’t Post low-resolution pictures thinking it will lead to higher engagement. Nothing screams I’m-new-to-the-internet than sharing low-res photos. The only exception is if the image itself is central to the dialogue.
Relevant: Your images should relate in some way to the Post they’re paired with. If you need to use stock images then make sure they apply in some way.
Straightforward: Busy, distracting images with lots of elements can be frustrating and unappealing to the eye, leading users to keep on scrolling by. Avoid overly packed pictures with lots of visual details in favor of those with a simple, straightforward narrative and a limited amount of compositional subjects.
When selecting images for Posts, relevance and interest are key – the image should relate to the Post itself in a way that’s easy to follow and not manipulative. Also, clean and professional images are the most effective.
Stock Images
Most people have cottoned on to the fact that adding an image to a Post boosts engagement, which means that stock images are often the quickest and easiest way to accomplish this. Custom images will of course be more original, but if you do not have the means to obtain them then use high quality stock images instead. Be wary of using images that might have ‘done the rounds’ already, and work extra hard to make sure that the stock image actually relates to the topic of the Post. I like to use Pexels to find them and Canva to customize them.
Text Image
Another potent mix is an image that features words as part of the image. These are used most often with quotes and headlines, and work very well over solid color backgrounds.
screenshot of text image Post
Animated GIFs
For the uninitiated, GIF stands for graphics interchange format. But you don’t need to know that – all you need to know is that GIFs are those animated, constantly looping files you see popping up all over the internet. And in case you haven’t noticed, animated GIFs make for shareable Posts.
animated gif of photocopier
Their short and looped nature makes them easily accessible when scrolling through a news feed, and the fact that they’re animated allows for more content than a simple image. That being said, not all GIFs are created equal. Some subjects aren’t made more interesting simply by animating them. Go with interesting, funny, or exciting GIFs.
Memes
Internet memes are usually pieces of media or activities that are mass-replicated online. The media usually shows a scene or activity, and the act of reproducing it usually has a creative and humorous slant. It might involve people trying to depict something that someone else did, or editing a picture to mimic an idea. Remember the Harlem Shake, and planking?
screenshot of mcdonalds planking Post
Charts
I love chart Posts. There is nothing better than getting a titbit of useful data backed up with good looking chart. Whether it’s about social media, or declining algae levels in sub-tropical oceans, I can’t help but study the chart for a few seconds. If you find a great chart online then take a screenshot and share it with a link back to article.
screenshot of cool chart Post
Infographics
Users love informative and interesting infographics. If you’d like to use an infographic as part of a Post, make sure you have the proper rights to its use – usually a link to the original will suffice. With Gettr providing the ability to expand an image you can fit small infographics entirely into one Post now.
screenshot of infographic Post
Videos
In addition to photo sharing, Gettr also allows you to embed videos that will autoplay as users scroll past them on their news feeds. This is a powerful attention-grabbing tactic, as a video that immediately starts can often stop a quick-scroller in their tracks out of pure curiosity about where the video is headed.
screenshot of video Post
Choose videos that are interesting, relevant to your followers and to-the-point. The most sharable videos are short and interesting from start to finish. Videos featuring a great deal of waiting for a comparatively short payoff will usually lose the interest of anyone who might have begun to invest their time to watch it.
Polls
Gettr Polls are a newish feature, offering a built-in mechanism for you to create multiple-choice questions which your followers can vote on and then immediately see the results of. These polls are excellent for increasing engagement, as users not only want to make their opinions known but also see where everyone else stands. When creating a poll, aim for subject matter that’s engaging, relevant to your area of interest or field, and timely.
screenshot of poll Post
Also remember that running polls is all about gaging opinions and activating passion in those opinions. Stay away from extremely controversial topics, but look for poll subjects that people will feel strongly about. When creating a poll, Gettr will offer the option of selecting how long you would like it to last and what the question and answer will be. As with all Posts, proofread everything you write to ensure that you’re coming across as professional in each and every post.
Quotes
There are few Posts more shareable than those featuring a great quote. Properly attributed quotes by well-known and respected authors offer multiple angles for engagement – those who simply read the quote and are inspired by it and want to share it with their followers, and those who recognize and adore the author and will engage with any Post featuring their name or likeness.
screenshot of quote Post
This brings up another point – combining Posts featuring quotes with an image of the speaker is a potent combo for an attention-grabbing Post. Just remember to always attribute quotes to their proper sources, and if the source has their own Gettr account be sure to link back to it as well.
Humor
One of the purest uses of Gettr is the ability to share and enjoy humor in all of its forms. Users love to find humor on their feeds, and if you can deliver Posts that are consistently funny, you’ll be rewarded with loyal followers who will share your content. The nature of humor is such that many individuals define much of their personality by it. You can use this to your advantage, as your funny Posts will leave users wanting to rePost them to their own news feed to give their own followers a sense of their humor and personality.
screenshot of humor Post
Don’t be afraid to be edgy if your target audience will appreciate that approach, but it goes without saying that offensive material has no place on your timeline and will only serve to alienate potential followers. When displaying your own sense of humor, try to find your own unique voice. Generic jokes might initially seem like a good idea, but you may find that you actually turn off users who feel it’s tacky.
Announcements
If you ever host a Gettr chat or run a contest then you will need to send out an announcement Post. If these are designed well then they can stop a scroller dead in their tracks while they try and absorb the info in the Post. They are also very shareable if the reader thinks that their followers will be interested in it.
screenshot of announcement Post
Questions
These can be used as part of a Gettr chat or in your day to day Posting. They can work especially well if combined with an image, and they are very good at eliciting a response from your followers.
screenshot of question Post
Summary Obviously the variety of potential Posts in your arsenal is endless, but hopefully this has provided you with a strong foundation to begin crafting your Posts. Remember that what makes you unique will also make your Posts interesting and worthwhile – don’t get too caught up in following the crowd and find your own voice that will make your feed a sought-after and one-of-a-kind destination
